Trousseau Ireland started as a wedding-related online shop. However, during the pandemic, it started to showcase craftwork, particularly in Ireland, under the Trousseau brand’s name. Today, the brand offers high-quality gifts and household items from all over the world.
Every piece of content created had one main goal: to tell a story that would connect with its audience.
Social Media Style Guide
Build brand awareness and establish a customer following
Visual content comes in many shapes and sizes, but before we start creating it, we need to know why, how, and what kind of a difference it’ll make.
That’s why we started creating a social media style guide for the brand. A social media style guide is a foundational document that ensures clarity and consistency and can act as a cornerstone for our entire social media strategy.